‘Market like the year you are in.’
– Gary Vaynerchuk
What does marketing look like in 2022? 👀
Let’s take a look at some of our favourite marketing trends to watch! 💘
✨ Influencer marketing. Bringing influencers who align with your brand’s mission and values on board as ambassadors can be a valuable way to engage your target audience and draw in potential customers. 💁🏼♀️
✨ Videos. The popularity of TikTok is continuing to rise, and so are other forms of video alongside it – with Reels now one of the best ways to boost engagement on Instagram. 🎬
✨ Podcasts. Launching a podcast is a brilliant way to boost the exposure of your business and showcase your skills and knowledge. You could discuss your journey as a business owner, current trends in your industry, or even invite guests onto your podcast to share their expertise. 🎙
✨ LinkedIn. LinkedIn’s popularity is continuing to grow, with two new members joining every second! A professional network with plenty of potential customers, we think that regularly updating your company’s LinkedIn is going to become even more essential throughout 2022. 💰
Which marketing trends do you think are going to get even more popular this year? Let us know!
